We believe in creating a world where women and girls can be unapologetically themselves. They do not fear judgement of the sport they play or the clothes they choose to wear. Our mission is to unite the female football community under one representative brand and platform. We believe this will unleash potential, so that girls and women can thrive, both on and off the pitch.
Growing up, Grace Vella, felt like being a girl put her at a disadvantage in football. This inspired her to launch MissKick in June 2018, with the vision of improving the football landscape for the next generation.